QBE have been a partner of the Sydney Swans since 1986, one of the longest partnerships in Australian sport. As Principal Partner the QBE logo continues to adorn the front of the guernsey, and with QBE’s support the Club established the QBE Sydney Swans Academy in 2010, and the launch of the Youth Girls Program in 2018. The recent partnership renewal will take QBE’s ongoing relationship with the Swans to 36 years.