Sydney Swans CEO Tom Harley and not-for-profit organisation The Big Issue joined forces in the heart of the city on Thursday in a push to bring disadvantaged Australians into the spotlight.

The all-important cause saw Harley team up with long-time Big Issue seller ‘Dundee’ to sell the latest edition of the magazine outside Central Station.

Harley welcomed the opportunity to lend a hand. 

“Selling the Big Issue is a great cause,” Harley told SwansTV.

“The proceeds above production go back to disadvantaged people like ‘Dundee’, and he’s got a great story to tell. I think it’s a great initiative to engage some CEOs from around the CBD, and at the Swans we’re more than happy to be involved.”